Braun also said he has been watching Sweeney’s work. Asked about HBO’s Euphoria, where Sweeney stars alongside Zendaya and Jacob Elordi, he admitted he is keeping up.
“I am catching it,” Braun said. “I’m biased, I like it. I think there’s been an incredible performance by a certain actress.”
How Sydney Sweeney made things Instagram official
Sweeney has not publicly discussed the relationship in an interview, but she has let the photos do some of the work. The actress and Syrn lingerie owner shared photos from the 2026 Stagecoach music festival, giving followers a clear look at her time with Braun.
Her Instagram post included several affectionate moments, including:
- A photo of Braun holding Sweeney in his arms
- A video of the pair singing karaoke while looking at each other
- A caption reading, “cowboy kind of weekend”
The post served as their public social media debut as a couple, after months of speculation following the Venice sighting.
Why this marks a new chapter for both of them
The relationship arrives after major personal changes for both Sweeney and Braun.
Braun finalized his divorce from Yael Cohen Braun in 2021. The former couple share three children: Jagger, 9, Levi, 7, and Hart, 5. Braun is best known for his years managing major pop artists, including Justin Bieber, Ariana Grande, and Demi Lovato.
Sweeney, meanwhile, ended her engagement to Jonathan Davino in 2025 after seven years together. In an interview with Cosmopolitan published Jan. 29, she spoke about wanting to step into a different phase of life after years of intense career focus.
“For all of my 20s, I put my head down and focused on work,” Sweeney said. “And now I want to experience things. But it’s hard deciding that I want to experience love in the public eye. I’m just navigating it all.”
That tension is the part many people recognize, even if their own dating life does not involve paparazzi, festival photos, or an HBO audience waiting to inspect every glance. Sweeney’s career has been built in public, and now part of her personal life is moving there too, whether by choice, inevitability, or some uncomfortable blend of both.
For now, Braun is calling the relationship a surprise, Sweeney is posting the weekend photos, and the public has been given just enough to know this is no longer only a rumor.
